Stop Making Corporate Videos and Start Creating Corporate Films

The inspiration that fundamentally changed how I think about corporate storytelling

For a long time, corporate video production was...

Amaran 360c vs Amaran 200x: Is the 360c Worth Upgrading?

A travel-friendly “no ballast” light sounds revolutionary, but does it actually change what happens on set?

I recently upgraded my lightin...

Stop Using the Exposure Triangle! It’s Holding Back Your Cinematography

Exposure isn’t an equation. It’s an expression.

The exposure triangle has been repeated for generations — aperture, shutter...

The Cinematography Secret to Consistent Interview Styles

Creating Variety and Consistency in Interview Setups

Filming multiple interviews for the same project is a balance: you need unique looks ...

Why You Don’t Need a Big Crew to Create Cinematic Work

Mastering the Art of Doing More With Less in Modern Filmmaking

If you’ve ever scrolled through behind-the-scenes photos from a major film se...

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Rethinking White Balance: Why Your Kelvin Number Isn’t Telling the Whole Story

We’ve all done it: walk into a room, glance at the lighting, and spin the ...

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Unlocking Cinematic Power: The True Secret to Purposeful Camera Movement

Have you ever watched a scene where the camera moved just right — and you didn’t ...

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Exposure Index vs ISO: Why EI Is Becoming the New Standard

Understanding ISO in the Digital Age

ISO is often described as a camera’s “sensitivity to l...

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The Ideal Camera Setup: Building a Rig That Works for You

Are you searching for the perfect camera setup for filmmaking? In this post, I’ll share the comple...

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Camera Angles That Will Take Your Cinematography to the Next Level

If you’re like most filmmakers, it’s probably this: unpack your gear, get the cam...

Discover the crucial role sound design plays in storytelling.

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Beyond the Image: How Intentional Sound Design Creates Deeper Engagement

We all know music ...

Crafting Cinematic Iced Coffee: Simple Setup, Clever Tricks

Capturing that high-end, cinematic look for product shots like an iced coffee doesn't always require a massive, complex setup. This guid...